ABOUT
We started off as a few guys meeting for coffee back in 2014. Those morning coffee conversations blossomed into talks about traveling around Southern Africa on our motorcycles. Before long, the fire was lit and Bonafide Moto Co. was born.
The first motorcycle adventure for Bonafide Moto Co (2015). Photo by Tyrone Bradley.
Our first motorcycle adventure as Bonafide Moto Co was to the infamous Sani Pass into Lesotho back in 2015. Back then, we were a small group of guys sharing a similar passion for motorcycle travel, who enjoyed shared experiences, and who were keen to have the trip documented along the way.
That first trip to Sani was wild and it got us hooked on wanting to explore more amazing places in Southern Africa. However, it was only once we got back home and shared the photos & videos with our peers, that we realised we were onto something special.
FOMO is a very real thing, and without much persuasion, we had rustled up a pack of enthusiastic riders keen to join us if we ever did a trip like that again.
Needless to say, we haven’t stopped since.
Come experience the diversity that Sub-Saharan Africa has to offer.
We pride ourselves on providing our guests and riders with premium, end-to-end experiences. We want you to feel safe with us, with the other guests, and on our planned routes. More than that, we look forward to getting to know you around the campfire each night.
Our trips and events include all-inclusive packages where you just show up and we take care of the rest.
Depending on the moto-adventure or event you choose to be a part of, you can expect to have quality foods, drinks, and unique places to stay in the evenings. As much as we want you to remember the roads you travelled with us, it’s equally as important to enjoy those moments when you’re off the bike. We believe these are the times when you grow, meet new people, and feel a part of the country you’re travelling through.
Each experience is fully supported. We make sure that no matter the destination, we’ve got the right support and infrastructure to get you and your bike home safely. That's why on each adventure we travel with a fully equipped 4x4 vehicle, a motorcycle trailer, and a team medic. If there are issues along the road help is always close by.
We like to think of ourselves as Experience Generators, who provide premium experiences for those wanting to explore Africa on 2 or 4 wheels. Our team will supply end to end support the moment you land.
SUPPORT VEHICLE
Each of our adventures comes standard with a suitable 4x4 vehicle kitted out with the latest products from Front Runner needed to get you to the next location and to be self sustained if required.
TEAM MEDIC
Your safety is one that we take seriously. Each moto adventure has a travelling doctor to take care of all those incidents encountered on the road.
LOGISTICS
Want to bring your own motorcycle/vehicle on our next adventure? We work closely with a shipping & logistics company to get your ride to Africa.
MOTORCYCLE HIRE
We work directly with Triumph Motorcycles South Africa to offer you the latest motorcycles at a competitive rate.
Meet The
Experience Generators
Joe Fleming
Owner|Photographer|Creative Director|Adventurer| Ride Host
Born and raised in the big US of A, Joe has been living in South Africa since 2014 with his wife, Monique, her son Madden, and their 4 rescue dogs. A keen entrepreneur, Joe, and his wife built a number of enterprises under their respective belts, with South Africa’s top beard grooming brand, Bonafide Beards, along with Africa’s trendiest barber shop, Bonafide Barbers being two of them.
First and foremost, however, Joe is a die-hard motorcycle enthusiast, who after a year of growing Bonafide Beards found the need to bring together like-minded individuals who live to ride. It was through these contacts and friendships that Bonafide Moto Co. was created.
He has a passion for adventure, documenting his travels, and encouraging his international audience to come and experience his home of South Africa.
Joe will be your host, lead rider, and photographer for all Bonafide Moto Co. adventures.
You can follow Joe on Instagram, @SoTallRightNow.
Alan Shenton
Owner|Producer|Managing Director|Adventurer
A born and bred Jo’burger, Alan spent the majority of the last 15 years on stage, performing both locally and abroad in popular bands like Zebra & Giraffe, Harris Tweed, & Cassette.
When not bashing an electric guitar on stage, Alan manages multiple businesses & platforms in the production and new media space, creating beautiful moving pictures as an Editor. He has a deep love for the bush and even chose to honeymoon in Botswana on an overland, tented adventure.
Catch him for a beer, and you’ll learn that he really just wants to be a pilot or a game ranger, when he finally grows up.
His motto is – Seek More.
Event and Brand Content
We believe that a big part of every adventure is not only the memories you take away but having a record of those memories for afterward.
For that reason, we ensure that every trip comes complete with an event photographer and videographer to capture all the moments along the way. We do this so that you don’t have to, and can simply enjoy the ride.
After each trip, you’ll also receive a link to a photo album that you can keep and share with your friends & family upon your return.
Providing quality content to our guests is one of our value-added extras and has also enabled us to work with some great brands over the years who have helped us make our adventures even better for you.
We also work with brands to provide them with a full range of deliverables to meet their marketing needs. We use an organic approach when it comes to producing content so that your audience continues to feel the trust you created with them.
We’ll get hands on with your products to deliver you the goods you’ve always been looking for.
